iTunes podcasting expands your audience

iTunes podasting

iTunes Podcasting allows your audience to take you with them. They download your podcast onto their personal iPod. When they exercise, run errands, clean, or drive you go with them.

iTunes podcasting

Get your recording into your computer

iTunes podcasting begins with getting music into your computer. There are many ways to do this.

Perhaps you use digital audio software on your computer already and have the capability of converting your audio product into the mp3 format.

iTunes podcasting

Convert your audio file to mp3 format

Mp3 is a file format that simplifies storing and sharing of audio files. It compresses the file while preserving good sound quality.

Another way to get music into your computer is with a CD and a program that will “rip” the wav format and convert it to mp3 format.

FreeRip, by MG Shareware, is a great little utility to change a CD track into an mp3.

Upload your mp3 to

I upload my mp3 files to – there are other servers to use, but I like archive. Ease of use is important and they do make it easy.

Just read the screens carefully. Take your time, and before you know it, you’re online.

Build RSS/XML feed

Next you must create the rss part of the podcast. This is done in XML, which looks a little like HTML, but serves a different purpose.

HTML makes your web page content look presentable to human eyes.

XML is closer to the data, or in this case, the link of your mp3.

Feed burner, is a service that allows you to “burn” a feed. An XML feed requires enclosures in order to properly connect the mp3 file to the podcast.

This is what enables iTunes podcasting to work. Files are stored somewhere else, but iTunes holds the addresses so when we play the podcast everthing connects and we hear our program.

If your blogging tool doesn't support enclosures, you can generate a free RSS feed with a FeedBurner account, which will support enclosures.

FeedBurner offers a straightforward wizard to walk you through the process. Once you have the FeedBurner feed created, you promote the link to the FeedBurner feed and encourage people to subscribe.

Confused yet? Don't feel initimidated by this technical stuff. Here's a link I've read and re-read, then read again.

It takes a little work, but it's worth it to get your podcast content heard by the world.

Still with me?

This is the final step. Now we go to iTunes and submit our podcast. This is accomplished by placing the url tied to your RSS XML file into the place where the podcast feed is requested.

Finally, to see the result, you can subscribe to my **free** church musician jobs podcast. Just click on the graphic.

You will need an iTunes account - also *free*. If you do not have iTunes on your computer, you will be able to install it.

Happy Podcasting!

iTunes Podcasting

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